I want to make sure you realise something important. New enquiries are NOT the most important asset in your law firm. In fact, one of the biggest mistakes lawyers make is constantly focusing on getting new enquiries… while ignoring the clients that are already in their pipeline. Think about it this way. If ... [View Post]
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IF YOU THINK YOU CAN’T GROW YOUR LAW FIRM, YOU’RE RIGHT
Much as we might like to think that 'mindset' is just a wishy-washy, touchy-feely thing, trumped by concrete things like 'action', 'skills', and 'strategy', I believe the way we think has a powerful influence over the results we get. Henry Ford said, "Whether you think you can, or you think you can't, you're ... [View Post]
THE SECRET TO GETTING MORE REFERRALS FROM OTHER PROFESSIONAL ADVISERS
This week I’ve been helping one of my lawyer clients to get more referrals from other professional advisers (such as accountants, financial advisers, and non-competing lawyers in other practice areas). Her biggest issue is not having a good network of other professionals who regularly refer clients to her. She said ... [View Post]
THE OPPORTUNITY WHEN THINGS GO WRONG…
I was so excited – it was going to be our first time away from home that year. Taking advantage of the lockdown relaxation, we’d booked a self-catering apartment in Poole for the weekend. The weather forecast was great, and we were looking forward to four days away from home, from work, and from London. Poole ... [View Post]
WE’RE SPENDING A LOT ON MARKETING BUT NOT GETTING MANY ENQUIRIES…
"We're spending a lot of time and money on advertising and marketing but it doesn't bring us many enquiries - we're mostly relying on referrals." I hear this so often and it makes my heart sink. Sometimes I also hear comments like "We've just spent £10k with an agency and still didn't get results". More ... [View Post]