This week two lawyers (from different firms) told me they didn't have time to work on the strategies needed to grow their law firms – even though both said they could see the opportunity to grow and the rewards it would bring them. I hear this a lot. Most lawyers with this challenge tell me "I just don't have ... [View Post]
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Have you lost your mojo for your legal practice?
Have you lost your mojo for growing your law firm or legal practice? Instead of waking up feeling excited about your practice, does it feel like a burden? A hard slog? If so, there could be 3 things missing. I explain them in this 2 minute video. The first one is passion – that passion you had when you ... [View Post]
BEER SHORTAGE
Here’s a sign I saw outside a pub in The Wirral (we were visiting my husband’s family): (In case you can't see the image, it says "Beer Shortage Soon – Panic Buy Here!!") It made me chuckle. It wasn't just a witty play on the petrol shortage panic-buying going on at the Shell garage directly across the road ... [View Post]
Are you wasting money on marketing (or by not marketing)?
When growing your law firm or practice, you should always consider Return on Investment (ROI) before committing to any marketing spend. This includes any training, coaching, or consulting as well as the direct cost of the marketing itself. Plus the time and effort you need to invest personally. Then compare these ... [View Post]
ONE SIMPLE CHANGE TO YOUR MARKETING THAT WILL TARGET 97% MORE OF YOUR IDEAL CLIENTS
Is your marketing ignoring most of your ideal clients? The reality is that most law firms’ marketing isn't as effective as it could be because it only targets those who are ready to instruct you now. That's because it's 'here I am' marketing. This kind of marketing (whether it's on your website, in your leaflets or ... [View Post]
